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10% discount on cashmere shawls for knowitall.ch readers!

There will be a special opening of the Soul of Asia showroom on 6 February 2015, in Bernex, Geneva.

Open from 10h to 18h30, the showroom will feature a wide range of high quality cashmere shawls and Ayurvedic body products – now highly sought after items for many people living in this region of Switzerland.

As a relatively new, part-time business venture for owner Jeny Delessert, Soul of Asia products are normally only available for viewing by prior appointment.  However, once a month, the showroom will be open to the public, with dates being announced on the Soul of Asia website and Facebook page, as well as the knowitall.ch website!

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Qualified as a certified IT professional with a degree in nursing, and working as an office administrator in a dental office, Soul of Asia seems like an unusual career path for Jeny to take.  However, Jeny is from India and has always had a unique passion for colors.  Disappointed with the choice of colors, not to mention the high prices often charged in this region for good quality cashmere shawls, Jeny decided to start Soul of Asia last year as a way of offering Swiss residents the option to purchase superior quality cashmere shawls in both pastels and vibrant colors, at a reasonable price.

Soul of Asia acts as a wholesale and retail distributor of 100% cashmere shawls, hand made in Nepal by local craftsmen. Without the overheads of a permanent boutique, Jeny is able to pass on the low prices she has negotiated with her suppliers, directly on to her customers.

Jeny told knowitall.ch, “In addition to my current stock, which already covers hundreds of different shades, I have a special shade guide where customers can order from over 500 different shades - so it is virtually impossible not to find the color you are looking for!  The guide is ideal for group events where customers are looking for lots of different shades of a particular color – you just need to remember to allow 5 weeks for these deliveries.”

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Also available from Soul of Asia are higher quality cashmere shawls, called ‘ring shawls’, aptly named because they are very fine and can pass through a regular ring. They are also extremely warm and soft.  In addition, Jeny offers a number of beautiful, and highly colorful yak blankets made in Nepal – ideal for brightening up any bedroom or living room!

Jeny comes from Kerala in India, which is the home for Ayurveda. Not one to miss out an opportunity, Jeny has seized the chance to become a distributor of Holy Lama body, face, feet and hair care products, which are high quality herbal products based on Ayurvedic principles.

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Describing the product range to knowitall.ch, Jeny said, “These are purely natural, ecological, SLS/Paraben-free, and cruelty free (no animal testing) products, made from the finest quality ingredients in an ethical factory, which employs disadvantaged women in Kerala. Holy Lama Naturals is GMP, ISO, BAFTS and The VEGAN Society certified. Their flagship product is a handmade soap, rich in coconut oil and other essential oils, with no synthetic color or fragrance added, and supplied in eco-friendly packaging.”

discount button150newTo encourage knowitall.ch readers to visit Soul of Asia and see for themselves the range and quality of products on sale, Jeny is offering a one-off 10% discount on any cashmere shawl purchased at her showroom sale on 6 February, 2015. Just bring a printed copy of this article with you to claim your discount.

If you're still not sure whether to attend the special opening of the Soul of Asia showroom, this client's comment may help you decide: "The cashmere scarves are gorgeous, and come in a variety of colors, both jewel toned and pastels. I bought some for my relatives and a red one for myself. It was so soft! The saleslady was very helpful. The prices were very reasonable since they're their own distributor so there's no middle man."

She added, "One thing I really liked about them is that the beauty products aren't tested on animals. I'm a vegetarian so this is important to me. They smell very good, and feel nice on my skin. I have a tendency to break out, so I'm glad I found some products that don't irritate my skin."

Soul of Asia
Chemin de Sur-Beauvent 32
1233 Bernex
079 873 54 45
www.soulofasia.ch/EN/
www.facebook.com/pages/Soul-of-Asia/832144936852075